Why Sudden Interest in Holiday Homes?
Holiday homes are emerging as a hot investment trend, driven by a booming real estate market and the growing desire for second homes. With property values rising, investors see holiday rentals as a way to generate passive income while owning appreciating assets. The surge in domestic travel and the rise of short-term rental platforms have further fueled this demand, making holiday homes a lucrative addition to investment portfolios. Everyone wants a piece of the real estate boom, and holiday homes offer the perfect mix of lifestyle and returns.
- High Rental Yields
Rise of this real estate asset class as an investment, Holiday homes generate attractive rental income, with occupancy rates reaching 60%-80% during peak seasons. Airbnb and similar platforms have seen a 35% year-on-year growth in India, making short-term rentals a lucrative option. - Diversification of Investments
Investors are moving beyond traditional residential and commercial properties to diversify their portfolios. Holiday homes offer dual benefits: personal use and capital appreciation, with returns in prime locations like Goa and Kerala growing at 10%-15% annually. - Growing Interest from NRIs
NRIs see holiday homes as both a lifestyle choice and an investment. Cities like Goa, Kerala, and Himachal Pradesh have become hotspots for NRI investments, contributing nearly 18% of total holiday home purchases in these regions. - Reshaping of holiday homes perspective
The pandemic reshaped priorities, with families seeking safe and private vacation options. Demand for holiday homes surged by 25% after 2020, as per real estate reports, especially in hill stations and coastal areas.
What are the factors driving hospitality & Holiday Homes.
1. Infrastructure Development in Prime Locations
- Improved connectivity, such as new airports (e.g., Mopa in Goa) and better roads, has made holiday destinations more accessible.
- Infrastructure upgrades have led to property price appreciation of 20%-30% in key markets over the past three years.
- After identification and shortlisting there are multiple manual steps which require in-person attendance to complete
2. Lifestyle Aspirations
- Owning a holiday home is seen as a status symbol and a way to enhance lifestyle.
- Millennials and HNIs are driving demand, with preferences for modern amenities and luxury properties in scenic locations.
3. Government Initiatives and Policies
- Incentives for tourism development and relaxation of regulations in certain states have encouraged investments in holiday homes.
- States like Uttarakhand and Himachal Pradesh offer simplified processes for non-residents to invest in properties.
Hospitality Trends in India an overview by geography
Hospitality Trends Across India
India’s hospitality industry is booming, driven by evolving travel preferences, higher disposable income, and growing domestic tourism. Each region showcases unique trends catering to different traveler segments.
- 1. North India: Luxury & Adventure Tourism
- Rajasthan: Luxury palace hotels and heritage stays drive 30% of hospitality revenue, with Jaipur, Udaipur, and Jodhpur seeing 20% annual tourist growth.
- Himachal & Uttarakhand: Wellness and adventure tourism fuel demand for boutique hotels and eco-resorts in Manali, Shimla, Rishikesh, and Mussoorie, with 25% growth since 2018.
- Delhi NCR: Business and leisure travel boost demand for premium hotels, especially near airports and commercial hubs.
- 2. South India: Wellness & Beachfront Tourism
- Kerala: Ayurvedic retreats and backwater resorts see 15% annual growth, with Alleppey and Kovalam leading.
- Karnataka: Bangalore and Mysore thrive as MICE hubs, while Coorg and Chikmagalur are hotspots for plantation and eco-stays.
- Tamil Nadu: Chennai attracts business travelers, while Puducherry's boutique beach resorts cater to leisure tourism.
- 3. West India: Resorts & Wine Tourism
- Goa: Beach tourism is booming, with a 30% rise in premium and mid-range stays, including boutique villas and party-centric resorts.
- Maharashtra: Nashik's wine tourism is rising, with luxury vineyards and themed resorts.Mumbai and Pune drive business tourism with upscale hotels.
- Rajasthan: Desert glamping in Jaisalmer and Pushkar is gaining traction.
- 4. East India: Eco & Cultural Tourism
- West Bengal: Kolkata’s heritage stays and Darjeeling’s eco-lodges are growing in popularity.
- Northeast: Assam, Meghalaya, and Arunachal Pradesh have seen a 40% rise in tourism since 2020, driving demand for eco-lodges and homestays.
- Tamil Nadu: Chennai attracts business travelers, while Puducherry's boutique beach resorts cater to leisure tourism.
- 5. Central India: Wildlife & Heritage Tourism
- Madhya Pradesh: Resorts near Kanha, Bandhavgarh, and Pench National Parks see strong demand, while Khajuraho attracts luxury travelers for its UNESCO sites.